Back-to-School Fair With Times Square Center and Sharaf DG Returns for its 3rd Season!

Back-to-School Fair With Times Square Center and Sharaf DG Returns for its 3rd Season!

Times Square Center and Sharaf DG are back with their beloved Back-to-School Fair! Step into Neverland from Friday, August 22 to Sunday, August 24, starting at 12 noon daily.

From 4 PM to 7 PM at Picnic Square, First Floor, catch Magic Phil’s hilarious antics, Tinker Bell’s sparkle, Peter Pan’s adventure, and Captain Hook’s mischief on stage. Between 12 noon – 8 PM daily, kids can dive into treasure hunts to win PlayStation 5s and gift vouchers, dress up as pirates and fairies for a chance to win great prizes, and enjoy interactive games, storytelling, and creative workshops.

Shop the Back-to-School Market, explore Sharaf DG’s latest tech, and enter the Spend-and-Win raffle for a chance to drive away a Nissan Magnite or win a share of AED 200,000!

Stay playful. Stay curious. Never grow up.

Don’t miss out! visit @TimesSquareDXB on Instagram to know more!

Suha Hospitality partners with Magic Mango MENA for digital strategy

Suha Hospitality partners with Magic Mango MENA for digital strategy

The partnership aims to strengthen the digital presence of Suha Hospitality, elevating brand positioning, and driving direct bookings.

Suha Hospitality, a member of Sharaf Group, has partnered with Magic Mango MENA to navigate digital strategy and performance marketing across four of its key properties in Dubai.

A provider of upscale hotel apartments in the UAE, the agreement with Magic Mango MENA leaves the agency responsible for strengthening Suha Hospitality’s digital presence, elevating brand positioning, and driving direct bookings at Suha JBR Hotel Apartments, Suha Mina Rashid, Suha Creek, and Suha Park.

“We are delighted to welcome Magic Mango MENA onboard as our digital strategy partner,” said Vignesh Mani, Chief Executive Officer at Suha Hospitality. “With the hospitality market becoming increasingly digital and experience-driven, this partnership reinforces our commitment to provide our guests with seamless, engaging, and intuitive online brand experiences that reflect the warmth and quality of a Suha stay.”

Magic Mango MENA claims it will develop and execute a comprehensive data-driven digital roadmap including content strategy, performance media, social storytelling, and reputation management.

“It is a privilege to join hands with such a respected hospitality brand,” said Roshan Farook, Chief Marketing Officer at Magic Mango MENA. “Suha’s properties are synonymous with comfort, space and Dubai’s dynamic lifestyle – and our role is to amplify this digital visibility, drive stronger conversions, and build a compelling narrative that connects Suha with today’s modern traveller.”

Vicks Vickneswaran, Regional Director at Magic Mango MENA echoed this sentiment. He said: “We are excited to partner with Suha Hospitality at a time when the industry is poised for its next wave of digital growth.”

“By coupling performance-led digital strategy with authentic brand storytelling, we are confident of strengthening Suha’s position among both business and leisure audiences,” Vickneswaran added.

With UAE tourism expected to hit record highs in the coming years, both entities claim this partnership is a timely step in enhancing Suha Hospitality’s competitiveness across digital channels.

Sharaf Travel

Sharaf Travel

Sharaf Travel, a part of Sharaf Group, is pleased to announce its exclusive partnership with DreamSetGo, designed for the UAE’s leading travel agents. This collaboration ushers in a new era of experiential travel, seamlessly blending luxury, sports, and lifestyle to deliver truly unforgettable journeys.

Times Square Center Hosts Its Fourth Open Chess Tournament In Honour Of International Chess Day

Times Square Center Hosts Its Fourth Open Chess Tournament In Honour Of International Chess Day

In collaboration with Dubai Chess & Culture Club, Times Square Center invites the community to celebrate International Chess Day with a full day of strategy, skill and spirited competition. Taking place on Saturday, July 19 from 1pm to 9pm, the open community tournament will feature two exciting play formats: junior blitz and open blitz. Celebrating miniature geniuses, the event also supports the mall’s Edutainment concept, a blend of education and entertainment designed to engage and inspire young minds.

Officially recognised by the United Nations and celebrated globally since 1966, International Chess Day is all about uniting people through a shared love of the game. Since 2016, Times Square Center has proudly partnered with Dubai Chess & Culture Club to host this special event.

On this occasion, Mr. Saeed Yousuf Shakari, Secretary General of Dubai Chess and Culture Club shares, “The International Chess Day is an opportunity for chess lovers worldwide to unite to play and promote this game in their communities. It is not just about squares and pieces; it is a celebration of chess as a powerful educational and cultural force.”

General Manager of Times Square Center Nancy Ozbek added “We are proud to host this inspiring event once again with our long-standing partner, Dubai Chess & Culture Club. It’s a perfect reflection of our mission to create meaningful experiences that engage and educate families in fun, memorable ways.”

  • When: Saturday, 19 July 2025
  • Time: 12pm – 9pm
  • Location: Times Square Center, Sheikh Zayed Road, Dubai

Whether you are a seasoned player or a passionate beginner, there’s something for everyone; plus, plenty of prizes to be won.

For more information on Times Square Center, visit www.timessquarecenter.ae or follow @timessquaredxb on Instagram.

TIMES SQUARE CENTER HOSTS ITS FOURTH OPEN CHESS TOURNAMENT IN HONOUR OF INTERNATIONAL CHESS DAY

Adventure HQ Expands: 5th Store Officially Opens in the UAE

Adventure HQ Expands: 5th Store Officially Opens in the UAE

Sharaf Retail has just launched the 5th Adventure HQ store, now open at City Centre Mirdif!

This isn’t just a store, it’s Adventure HQ 2.0:

  • Indoor cycling trails
  • Kayaking experiences
  • The latest gear for hiking, camping, water sports & more

Whether you’re a seasoned explorer or just getting started, your next journey begins here.

Come explore. Come experience. Come adventure.

Sharaf Exchange Introduces e-Receipt Functionality

Sharaf Exchange Introduces e-Receipt Functionality

Sharaf Exchange has introduced a new e-Receipt functionality as part of its ongoing commitment to customer convenience and digital innovation.

With this feature, customers can now receive their transaction receipts via Email or WhatsApp, based on their preferred option. This enhancement improves the customer experience while supporting Sharaf Exchange’s sustainability efforts by reducing paper usage.

“We are proud to lead the way in introducing digital solutions that make financial transactions simpler, faster, and more secure,” said Mr. Imad ul Malik, Chief Executive Officer at Sharaf Exchange. “This is a step forward in delivering seamless, eco-friendly service while offering our customers more control.

The e-Receipt feature is now available across all Sharaf Exchange branches.