14–18 September 2026
Suha Hospitality proudly participated in Arabian Travel Market (ATM) 2026, completing four productive days of meaningful engagement, valuable industry discussions, and exciting opportunities for future collaboration across the regional and international travel sectors. The event provided an excellent platform to showcase Suha Hospitality’s portfolio, strengthen relationships with existing partners, and explore new business opportunities.
A highlight of the exhibition was the visit of Sharaf Group Managing Director, Mr. Yousuf H. Sharaf, whose presence, leadership, and ongoing support inspired the team and reinforced the Group’s commitment to growth and excellence in the hospitality industry.
Further strengthening its position within the sector, Suha Hospitality also announced the official signing of a Memorandum of Understanding (MoU) with Eurogulf Mobility, marking the beginning of a promising strategic partnership and creating new avenues for collaboration and innovation.
Suha Hospitality extends its sincere appreciation to all visitors, partners, and stakeholders who contributed to making ATM 2026 a successful and memorable event.